1. INTRODUCTION

WELCOME TO MELLOWS CONSTRUCTION ("WE", "OUR", OR "US"). WE ARE COMMITTED TO PROTECTING AND RESPECTING YOUR PRIVACY. THIS PRIVACY POLICY EXPLAINS HOW WE COLLECT, USE, AND PROTECT YOUR PERSONAL DATA IN COMPLIANCE WITH THE UK GENERAL DATA PROTECTION REGULATION (UK GDPR) AND THE DATA PROTECTION ACT 2018.

BY USING OUR WEBSITE, YOU AGREE TO THE COLLECTION AND USE OF INFORMATION IN ACCORDANCE WITH THIS POLICY.

2. INFORMATION WE COLLECT

WE MAY COLLECT AND PROCESS THE FOLLOWING PERSONAL DATA:

IDENTITY DATA: NAME, DATE OF BIRTH, AND OTHER IDENTIFYING DETAILS.

CONTACT DATA: EMAIL ADDRESS, PHONE NUMBER, BILLING/SHIPPING ADDRESS.

PAYMENT DATA: PAYMENT DETAILS (PROCESSED SECURELY THROUGH THIRD-PARTY PAYMENT PROVIDERS).

TECHNICAL DATA: IP ADDRESS, BROWSER TYPE, AND COOKIES.

USAGE DATA: INFORMATION ABOUT HOW YOU USE OUR WEBSITE AND SERVICES.

MARKETING DATA: YOUR PREFERENCES FOR RECEIVING MARKETING COMMUNICATIONS FROM US.

3. HOW WE USE YOUR DATA

WE USE YOUR PERSONAL DATA FOR THE FOLLOWING PURPOSES:

TO PROCESS AND FULFIL YOUR ORDERS.

TO PROVIDE CUSTOMER SUPPORT AND RESPOND TO ENQUIRIES.

TO PERSONALISE YOUR EXPERIENCE ON OUR WEBSITE.

TO IMPROVE OUR WEBSITE, PRODUCTS, AND SERVICES.

TO SEND MARKETING COMMUNICATIONS (WITH YOUR CONSENT).

TO COMPLY WITH LEGAL OBLIGATIONS.

4. LEGAL BASIS FOR PROCESSING

WE PROCESS YOUR DATA BASED ON THE FOLLOWING LEGAL GROUNDS:

CONTRACTUAL NECESSITY: WHEN PROCESSING IS NECESSARY TO FULFIL OUR CONTRACT WITH YOU.

LEGITIMATE INTERESTS: WHEN PROCESSING IS NECESSARY FOR OUR BUSINESS INTERESTS, PROVIDED IT DOES NOT OVERRIDE YOUR RIGHTS.

LEGAL COMPLIANCE: WHEN PROCESSING IS REQUIRED TO COMPLY WITH APPLICABLE LAWS.

CONSENT: WHEN YOU HAVE GIVEN EXPLICIT CONSENT FOR A SPECIFIC PURPOSE (E.G., MARKETING EMAILS).

5. SHARING YOUR DATA

WE DO NOT SELL OR RENT YOUR PERSONAL DATA. HOWEVER, WE MAY SHARE YOUR DATA WITH:

SERVICE PROVIDERS: THIRD-PARTY PROVIDERS THAT ASSIST WITH PAYMENT PROCESSING, DELIVERY, ANALYTICS, AND MARKETING.

LEGAL AUTHORITIES: WHEN REQUIRED BY LAW OR TO PROTECT OUR RIGHTS.

6. DATA RETENTION

WE RETAIN YOUR PERSONAL DATA ONLY AS LONG AS NECESSARY TO FULFIL THE PURPOSES OUTLINED IN THIS POLICY OR AS REQUIRED BY LAW.

7. YOUR RIGHTS

UNDER UK GDPR, YOU HAVE THE FOLLOWING RIGHTS:

ACCESS: REQUEST A COPY OF THE PERSONAL DATA WE HOLD ABOUT YOU.

CORRECTION: REQUEST CORRECTION OF INACCURATE OR INCOMPLETE DATA.

ERASURE: REQUEST DELETION OF YOUR DATA (SUBJECT TO LEGAL REQUIREMENTS).

RESTRICTION: REQUEST TO RESTRICT PROCESSING OF YOUR DATA.

OBJECTION: OBJECT TO CERTAIN TYPES OF PROCESSING, SUCH AS DIRECT MARKETING.

DATA PORTABILITY: REQUEST TRANSFER OF YOUR DATA TO ANOTHER SERVICE PROVIDER.

TO EXERCISE THESE RIGHTS, CONTACT US AT INFO@SHAKERAALEXIS.COM.

8. COOKIES

WE USE COOKIES TO IMPROVE YOUR EXPERIENCE ON OUR WEBSITE. FOR MORE DETAILS, PLEASE REFER TO OUR COOKIE POLICY.

9. SECURITY MEASURES

WE IMPLEMENT APPROPRIATE TECHNICAL AND ORGANISATIONAL MEASURES TO PROTECT YOUR DATA FROM UNAUTHORISED ACCESS, LOSS, OR MISUSE.

10. THIRD-PARTY LINKS

OUR WEBSITE MAY CONTAIN LINKS TO THIRD-PARTY WEBSITES. WE ARE NOT RESPONSIBLE FOR THEIR PRIVACY POLICIES AND ENCOURAGE YOU TO REVIEW THEM SEPARATELY.

11. CHANGES TO THIS POLICY

WE MAY UPDATE THIS PRIVACY POLICY FROM TIME TO TIME. ANY CHANGES WILL BE POSTED ON THIS PAGE WITH THE UPDATED REVISION DATE.

12. CONTACT US

IF YOU HAVE ANY QUESTIONS ABOUT THIS PRIVACY POLICY, PLEASE CONTACT US AT: MELLOWS CONSTRUCTION OLD BANK CHAMBERS 582-586 KINGSBURY ROAD, ERDINGTON, BIRMINGHAM, ENGLAND, B24 9ND OR INFO@SHAKERAALEXIS.COM